EVALUASI STRATEGI PT FORTUNE INDONESIA TBK PADA INDUSTRI JASA PERIKLANAN

• المؤلفون الرئيسيون: , Irwansyah, , Dr. Harsono, M.Sc.
• التنسيق: Theses and Dissertations NonPeerReviewed
• منشور في: [Yogyakarta] : Universitas Gadjah Mada 2012
• الموضوعات: ETD
• الوصول للمادة أونلاين: https://repository.ugm.ac.id/99724/; http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=55830
• المؤسسة: Universitas Gadjah Mada

This study aims to identify and evaluate business strategy advertising company PT Fortune Indonesia, identify wheter the strategy used by advertising company PT Fortune Indonesia there is a problem. Then followed by a comparative study to identify wheter the strategy has been used by the advertising...