STRATEGI PENGEMBANGAN WISATA BAHARI DAN KONSERVASI DI KECAMATAN PAGAI UTARA KABUPATEN KEPULAUAN MENTAWAI

This study aims to determine the development strategy and analyze the internal and external the factors that support and hinder the development of marine tourism and conservation in the District of North Pagai. This study by distributing questionnaires to the preferences they know (tourist and co...

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Bibliographic Details
Main Author: SARURUK, LAURENSIUS
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2015
Subjects:
Online Access:https://repository.ugm.ac.id/134401/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=76489
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Summary:This study aims to determine the development strategy and analyze the internal and external the factors that support and hinder the development of marine tourism and conservation in the District of North Pagai. This study by distributing questionnaires to the preferences they know (tourist and communities) that will result in a strategy that is used in the development of marine tourism. The analytical tool used to identify the position of the development of nautical tourism in the District of North Pagai using SWOT analysis. Data used in the study consisted of primary and secondary data. The results using SWOT analysis show the conditions encountered in the District of Pagai Utara marine tourism development is in an unfavorable position in which to face a lot of weakness and threats that must be overcome, then the development of marine tourism can use Weaknesses-Threats Strategy (Quadrant IV) the defensive strategy, a defensive tactics directed at efforts to minimize internal weaknesses and avoiding external threats. Key words: strategy, marine tourism, SWOT, District of Pagai Utara of Mentawai Island Regency