TAKTIK PEMASARAN RELASIONAL PADA 21CINEPLEX
Dynamic changes in the world of business have a big influence in the marketing strategy, characterized by the emergence of a critical behavior of customers in consumer products. This development requires an appropriate marketing strategy, one of which is relationship marketing. Some relational marke...
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| Main Authors: | , |
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| Format: | Theses and Dissertations NonPeerReviewed |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2013
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| Subjects: | |
| Online Access: | https://repository.ugm.ac.id/119944/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=59950 |
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