Competitive Dynamic between Individual Behaviors of the Mass Media Industry

• Main Authors: Yogi Yunanto, Fendy Suhariadi, Praptini Yulianti
• Format: Article PeerReviewed
• Language: Indonesian; Indonesian
• Published: Warmadewa University Press 2020
• Subjects: H Social Sciences; HD Industries. Land use. Labor; HD58.7-58.95 Organizational behavior, change and effectiveness. Corporate culture
• Online Access: http://repository.unair.ac.id/101471/1/Praptini%20Yulianti_Karil%2019_Competitive%20Dynamic%20between%20Individual.pdf; http://repository.unair.ac.id/101471/2/Praptini%20Yulianti_Peer%20Review%20019.pdf; http://repository.unair.ac.id/101471/; https://www.ejournal.warmadewa.ac.id/index.php/jagaditha/article/view/1394; https://doi.org/10.22225/jj.7.1.1394.39-45

Competitive behavior is also a major factor in the competitive media industry is now getting very tight. This is caused by the print media competition with online or Internet-based media in getting news and advertising to attract participants from readers. This research method uses historical depth...