History of public relations in Singapore

由 LWIN, M. O., PANG, A.
出版 2014

Regulatory focus theory, trust, and privacy concern

由 Wirtz, J., Lwin, M.O.
出版 2013

Protecting Children from Myopia: A PMT Perspective for Improving Health Marketing Communications

由 Lwin, M.O., Saw, S.-M.
出版 2014

Image transformation: Drivers, factors, outcomes and implications

由 YEN, PANG, A., LWIN, M. O.
出版 2013

A model integrating the multidimensional developmental theory of privacy and theory of planned behavior to examine fabrication of information online

由 Lwin, M.O., Williams, J.D.
出版 2013

How effective are loyalty reward programs in driving share of wallet?

由 Wirtz, J., Mattila, A.S., Lwin, M.O.
出版 2013

Providing parents with online privacy information: Approaches in the US and the UK

由 Stanaland, A.J.S., Lwin, M.O., Leong, S.
出版 2013

Causes and consequences of consumer online privacy concern

由 Wirtz, J., Lwin, M.O., Williams, J.D.
出版 2013

Slogans: US and EU legal protection for slogans that identify and promote the brand

由 Petty, R.D., Leong, S.H., Lwin, M.O.
出版 2013

Social marketing initiatives: National Kidney Foundation's organ donation programs in Singapore

由 Lwin, M.O., Williams, J.D., Lan, L.L.
出版 2013

Examining the effects of over communication of crisis preparedness messages by governments: Testing the Crisis Message Processing Model

由 TAY, K., AGATHA, R. R., LWIN, M. O., PANG, A.
出版 2010

Antimicrobial Resistance in the Asia Pacific region: A meeting report

由 Yam, E.L.Y., Hsu, L.Y., Yap, E.P.-H., Yeo, T.W., Lee, V., Schlundt, J., Lwin, M.O., Limmathurotsakul, D., Jit, M., Dedon, P., Turner, P., Wilder-Smith, A.
出版 2021